The course includes access to recordings of the lectures (2 hours) (this part will not be live), scripts and exercises, support via email and a Live session for Questions and Answers
- R-basics: How to import data and launch an analysis
- Hands on Conjoint Analysis using R: Relative importance of intrinsic and extrinsic characteristics on consumer perception
- Cluster Analysis using R
Attendees of the R-Lab module should install R and RStudio www.rstudio.com/products/rstudio/download/ (available for Windows and Mac). Data for exercises will be provided.
22nd of June 2023 1:00-3:00 pm